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Our fundraising promise


What is The Fundraising Standards Board (FRSB)?

The FRSB was set up in 2006 to implement and oversee a transparent self-regulatory scheme for fundraising in the UK. It exists to encourage high standards in fundraising and to increase public confidence in charitable giving. The FRSB ‘tick’ logo is your mark of reassurance; by displaying the FRSB logo, Wood Green, The Animals Charity demonstrates commitment to the scheme, which is underpinned by an accessible fundraising complaints procedure for members of the public if they have a problem.

Wood Green, The Animals Charity is committed to treating the public with respect, fairness, honesty and clarity, in all our fundraising activities.

We are committed to high standards

We are honest and open

  • We tell the truth and do not exaggerate.
  • We do what we say we are going to do.
  • We answer all reasonable questions about our fundraising activities and costs.

We are clear

  • We are clear about who we are, what we do and how your gift is used.
  • Where we have a promotional agreement with a commercial company, we make clear how much of the purchase price we receive.
  • We give a clear explanation of how you can make a gift and amend a regular commitment.

We are respectful

  • We respect the rights, dignities and privacy of our supporters and beneficiaries.
  • We will not put undue pressure on you to make a gift and if you do not want to give or wish to cease giving, we will respect your decision.
  • If you tell us that you don’t want us to contact you in a particular way we will not do so.

We are fair and reasonable

  • We take care not to use any images or words that cause unjustifiable distress or offence.
  • We take care not to cause unreasonable nuisance or disruption.

We are accountable

  • If you are unhappy with anything we’ve done whilst fundraising, you can contact us to make a complaint. We have a complaints procedure, a copy of which is available on request. If we cannot resolve your complaint, we accept the authority of the Fundraising Standards Board to make a final adjudication.

What do you need to know if you wish to make a complaint?
When you make a complaint to Wood Green, The Animals Charity, we promise to:

  • Comply with the Fundraising Regulator's codes of Fundraising Practice. 
  • Acknowledge your complaint within five working days and commit to dealing with the matter within thirty days.
  • Respect your rights as a supporter to full transparency and will honour this by making a full investigation regarding complaints and concerns raised to the best of our ability.

For full details of our complaints procedure, or to make a complaint to Wood Green, The Animals Charity:

  • You can email us at info@woodgreen.org.uk
  • Or you can call us on 0300 303 9333
  • Alternatively, you can write to us at:

Clive Byles, CEO
Wood Green, The Animals Charity
King's Bush Farm
London Road
Godmanchester
Cambridgeshire
PE29 2NH

More information about the Fundraising Standards Board can be found here.